Welcome to AXA AFFIN Life Insurance


About AXA AFFIN Life Insurance

Incorporated in February 2006, AXA AFFIN Life Insurance Berhad (AXA AFFIN) is a joint venture company between AFFIN Holdings Berhad and AXA Group, a worldwide financial protection leader, which is headquartered in Paris. From its European beginnings, the Group has been doing business under the global AXA brand since 1985. Present in the United States since 1992, and in Asia Pacific since 1995, AXA is gradually strengthening its global presence and its networks, while extending its range of products and services.

Leveraging on the AXA Group's strength as a financial protection expert and AFFIN Holdings’ local knowledge and diversified network, AXA AFFIN is focused on helping individuals manage risk and achieve their financial goals. AXA AFFIN will strive to build close and lasting relationship with its customers, offering them care, support and advice with the highest standard of professional ethics.



Present in 57 countries
163,000 employees worldwide

AXA is focused on the world's major markets, in particular Europe, North America and selected countries in Asia Pacific and has a workforce of 163,000 employees worldwide.


Trusted by 101 million clients worldwide
Globally, AXA and its joint venture partners have a successful domestic history that stretches back almost 150 years with some 101 million customers, a number that continues to grow.


€1 trillion in assets under management
AXA supports its clients, both individuals and businesses, at every stage in their lives by providing products and services to meet their needs, including insurance, personal protection, savings and estate planning. AXA demonstrated its capacity to preserve a solid balance sheet, manage business efficiently and maintain the trust of its customers during the market downturn.


€86.1 billion in revenues and €3.9 billion in underlying earnings
AXA is recognized for its excellence in risk management by rating agencies and experts. For its financial year ending 2011, the AXA Group sustained its strong profit track record.

Data as of 31 December 2011



At AXA AFFIN we are redefining standards by three key attitudes that guide our daily actions and our commitment to our clients. They represent the expression of AXA’s personality to our customers, based on our understanding of their expectations and our ambition to become their preferred company.

Our core attitudes of the renewed brand strategy:

We treat our customers with empathy and consideration, provide personalized advice along their lives and reward their loyalty

We are there when our customers need us and we listen to them, truly

We say what we do and do what we say, we deliver and keep our customers informed, so that they can trust us



 Melaka Branch
596, Jalan Melaka Raya 10, Taman Melaka Raya
75000 Bandar Hilir, Melaka

Fax: 06-284 6186
 PeiLin Sia
 +6016 - 771 9676

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